Hasbro Surges 14% as Gaming Division Powers Big Q1 Beat

Hasbro (NASDAQ:HAS) posted a standout first quarter report, delivering results well above expectations thanks to explosive growth in its Wizards of the Coast and Digital Gaming division. The strong performance sent shares soaring over 14% on Thursday.

The company posted adjusted earnings of $1.04 per share, far ahead of analyst estimates of $0.69. Revenue came in at $887.1 million, beating the $771.15 million consensus and marking a 17% year-over-year increase.

Leading the charge was Hasbro’s Wizards of the Coast and Digital Gaming segment, where revenue jumped 46% year-over-year. The surge was driven largely by the enduring popularity of MAGIC: THE GATHERING, which saw a 45% revenue increase across both its tabletop and digital platforms. The segment’s profitability was equally impressive, with operating profit climbing 87% and operating margin expanding to nearly 50%.

While the Consumer Products segment declined 4%, the drop was less severe than expected. Several major franchises, including Marvel, Beyblade, Transformers, and Monopoly, helped cushion the softness in broader consumer spending.

Hasbro reaffirmed its full-year 2025 outlook, noting potential headwinds from tariff uncertainty. The company also declared a $0.70 per share quarterly dividend, payable June 4, signaling continued shareholder confidence.